Why are there so many designer brands of Japanese eyewear Although we have inexplicable feelings for Japan, it is undeni
Why are there so many designer brands of Japanese eyewear Although we have inexplicable feelings for Japan, it is undeniable that Japanese eyewear brands are very well recognized internationally, especially Japanese eyewear designer brands are very popular in China. If you look at Japanese eyewear brands, you will find that there are so many designer brands of Japanese eyewear, so why? Japan has long advocated the spirit of design and craftsmanship, there are a large number of independent designers or design groups scattered among the people, they appear as individuals, studios or independent optical stores, these designer glasses brands are often operated by individual designers with a strong personal style, different styles of glasses design language is highly consistent, so that people know at a glance that it is a certain work.
Some of these designers have transitioned from clothing design and graphic design, some have designed eyewear for a lifetime, and some have even created a brand after just getting a certain inspiration in the creative process. There are many such designer brands, and the better brands often have very loyal and stable customer groups, and it is difficult to expand sales in a short period of time.
After all, the designer's style is different, and for customers with different aesthetics, a pair of maverick glasses may really be "the honey of the other, the arsenic of me". The shipments of these independent brands are often not large, and the prices are also very unpopular, and the price is more than six or seven thousand yuan if they are purchased through overseas shopping and other means.
However, such a business model can raise a group of talented designers, and also meet the unique requirements of consumers with eyewear, and naturally form a unique ecosystem in this closed loop. This is due to Japan's unique manufacturing traditions and consumption habits.
Knowledge Expansion: MODELE is an eyewear design brand, the brand began in the 90s of the 20th century originated from the classic Japanese design style, MODELE combines the traditional Japanese aesthetic concept with modern sophisticated technology into MODELE products.