WHATEVER EYEWEAR 2018 Fall_Winter Media Preview On April 2, WHATEVER EYEWEAR, an international emerging designer eyewear
WHATEVER EYEWEAR 2018 Fall/Winter Media Preview On April 2, WHATEVER EYEWEAR, an international emerging designer eyewear brand that is highly sought after by young fans, held a media preview of the new 2018 Fall/Winter collection at The opposite House in Beijing. The preview of WHATEVER EYEWEAR specially invited Chinese-French mixed-race supermodel Adrianne Ho as a close friend and image ambassador of the brand to attend the press conference, to witness the launch of the new style co-branded series and a variety of new products in China, and to convey the unique fashion attitude and personality to more people who love WHATEVER EYEWEAR and enjoy a personalized high-quality life.
Drawing on Chinese elements, the perfect fusion of thought & power, WHATEVEREYEWEAR will always be her preferred "magic weapon"! Adrianne said in an interview that she has always liked the personalized and trendy design of WHATEVEREYEWEAR, and in her heart, WHATEVER EYEWEAR is not only a necessity for the expression of taste and image sublimation, but also can express her own unique "thoughtful and powerful" attitude to life through a simple pair of glasses.
Adrianne is a popular international supermodel on social networks, and her energetic and hot image has attracted thousands of fans as soon as it is exposed. Her youthfulness, vitality, personality and other labels coincide with the theme of attitude and individuality that WHATEVER EYEWEAR has always promoted, so after a deep understanding between the two parties, the joint collaboration series was launched in the autumn and winter of 2018, and "WHATEVER EYEWAR XAdrianne Ho" quickly sparked heated discussions after its launch.
Adrianne has a "Chinese dream". In this collaboration, she not only used Chinese design elements as the main design inspiration for the collaboration series "WHATEVER EYEWAR X Adrianne Ho", but also added a trip to China in 2018 to share her unique eyewear products with everyone.
The WHATEVEREYEWEAR2018 Fall/Winter collection media preview will showcase two new collections, the "WHATEVER EYEWEAR X Adrianne Ho" collaboration series and the "007" collection. The classic Chinese elements "gold" and "jade" elements are lightly outlined and the edges of the frames, and the ancient traditional paving rings, cherry blossom patterns, jade rings, and decorative temples through three-dimensional engraving technology The retro color system hides mystery and elegance, and the joint collaboration model perfectly integrates Chinese carving aesthetics with Western color philosophy, bringing a highly tense visual effect.
"007" always has psychedelic lens details that are endlessly evocative, WHATEVER EYEWEAR takes the delicate pistol lines, fragmented glass lenses, and ambiguous light and dark emotional tones in "007" to skillfully transform them into pieces of design products with a distinctive attitude in this season. Different versions, materials, and craftsmanship shine in the designer's delicate expression, as if narrating a rich storyline that makes you instantly incarnate a "007" girl.
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