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The glasses market in Xinjiang is becoming more and more standardized and has entered a new era of transformation and de

Author: Release time: 2024-12-26 02:49:50 View number: 14

The glasses market in Xinjiang is becoming more and more standardized and has entered a new era of transformation and development

 

summertime

 

Sunglasses have become a must-have in many people's lives, and the reporter recently visited some optical stores in Urumqi and found that

 

Various brands of sunglasses, functional glasses, color-changing glasses and other functions and new concepts emerge in an endless stream.

 

In addition to concepts such as "titanium" and "aluminum", there are also unbreakable space lenses...... It's really dazzling,

 

The price of spectacle frames also ranges from more than 100 yuan to 10,000 yuan.

 

Xinjiang's first "glasses commodity quality service testing station" was established, and the reporter learned from the Autonomous Region Glasses Industry Technology Association that

 

As of the first quarter of this year, there are more than 1,000 optical stores in Xinjiang, of which,

 

There are 300 registered stores in Wushi optical stores.

 

According to reports, six years ago, when the Xinjiang Optical Chamber of Commerce was first established, there were only 109 members in Xinjiang.

 

Later, with the continuous development of the glasses market, Kashgar, Bazhou, Yili, Changji and other places have successively established corresponding markets.

 

Some places have also built professional glasses cities, such as Dehui International Glasses City on Qitai Road in Wushi.

 

Since its opening in 2002, the glasses city has become the largest professional glasses mall in Xinjiang, Central and Western Asia and Russia.

 

At present, it has attracted more than 100 flagship stores of well-known brands at home and abroad

 

It has become the largest glasses sales market in Xinjiang.

 

And in order to meet and adapt to the needs of more consumers, last year,

 

The Autonomous Region Glasses Industry Technology Association was established.

 

Tang Xinsheng, president of the Autonomous Region Glasses Industry Technology Association, said that in the past,

 

The development of the glasses industry in Xinjiang is not standardized, and the distribution of the glasses market in Xinjiang is not balanced.

 

Many businesses operate relatively small stores and have barely formed a scale.

 

In recent years, with the help of various favorable policies, Xinjiang's glasses industry has developed rapidly.

 

The increasing standardization has formed a certain aggregation effect, and the consumption of glasses has begun to increase gradually.

 

The competition in the industry has gradually become fierce and has successfully entered a new era of transformation and development.

 

Li Yudong, a merchant on the second floor of Dehui International Glasses City, has been doing glasses wholesale and retail business.

 

He said that in terms of product classification, glasses are mainly divided into three categories,

 

That is, glasses, glasses (fast-moving consumer goods), luxury goods (branded glasses, sunglasses).

 

From the perspective of sales, the proportion of demand for glasses in traditional optical stores, hospital optometry centers and supermarket channels in Xinjiang has increased this year.

 

There is also a small amount of online purchase and sale.

 

Yuan Hao, director of the Quality and Technical Supervision Bureau of Shayibak District, Wushi City, said,

 

With the rapid development of Xinjiang's glasses industry, many problems have also emerged.

 

For example, the quality and price of glasses on the market are uneven, and there are more and more disputes arising from consumer complaints and mediation due to product quality problems.

 

At the same time, consumers' glasses knowledge cannot keep up, and there are some misleading businesses in product quality promotion.

 

It is gratifying that not long ago, Xinjiang Institute of Product Quality Supervision and Inspection and Xinjiang Institute of Metrology and Testing took the lead in establishing Xinjiang Glasses Quality Inspection Service Station in Dehui International Glasses City.

 

"Consumers can monitor the quality of eyewear equipment and glasses through service stations

 

The service station can also further strengthen the supervision and management of the industry to ensure the health and safety of consumers. ”

 

Yuan Hao said.

 

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