The future development trend of the eyewear industry

The future development trend of the eyewear industry

 

The particularity of the glasses industry is relatively strong,

 

From pre-sales to after-sales, professionalism and more comprehensive protection are needed, and now traditional optical stores and online optical stores are competing fiercely.

 

The situation presented by mutual suppression is very detrimental to the development of the industry and to consumers.

 

We must strive to break this deadlock and make the eyewear industry develop healthier and better.

 

First of all, the glasses industry should take the O2O model, the so-called O2O model is the close combination of the network platform and the physical experience store.

 

The network provides a platform for products closer to the public, and physical stores provide better service guarantees.

 

Eliminate the current optometry barriers, efforts have been made in this regard, and preparations are ready to invest 10 million,

 

The opening of optometry points in 15 major cities in Japan eliminates all worries of customers about optometry, maintenance, service, adjustment, etc.

 

And our purpose is not only to serve ourselves, but also to promote the development of the entire industry.

 

Provide optometry services to all customers of online opticians.

 

More importantly, due to the particularity of the online platform, we are required to seek truth from facts.

 

Can't promise too much, can't be the price war between peers,

 

But peers are not only competing but also uniting each other to re-establish the brand image.

 

Only by connecting the price with optometry and after-sales service can we gain the trust of consumers.

 

The glasses industry will usher in a new round of reform and development, and we still need to continue to persist and work hard.

 

in order to make a major breakthrough.