The foreign trade business of sunglasses was _released pigeons_ and the operators turned to domestic sales _gold rush_ O

The foreign trade business of sunglasses was "released pigeons" and the operators turned to domestic sales "gold rush" Once upon a time, high temperature days meant that the sunglasses business was booming. However, this year, the foreign trade of the glasses block has encountered a "deserted door" in the middle of summer. When a reporter visited the glasses area of the International Trade City, he found that the popular elements of sunglasses this summer are prominent, and the style is also very fashionable.

As ever, vintage sunglasses are still in vogue. According to Mr. Ren, the market operator, this year's sunglasses are still taking the retro route. "Many international brands have launched butterfly-shaped, square and other retro sunglasses, which are as chic and individual as the big stars in the early silent films." Mr. Ren said that the fashion trend of sunglasses is basically in sync with international brands. In addition, in the past, sunglasses were nothing more than a single shade of black, purple, red, etc., but in recent years, the colors have become more bold and exaggerated, and the use of gradient and contrasting colors can be seen in the lenses and frames. During the visit, Ms. Chen, the owner of a company named Xiuqiu Eyewear, said that no matter whether the sunglasses business is good or not, she must keep up with the trend of innovation, but the more than 10 new sunglasses she designed this year have not brought much improvement to her business.

After some understanding, it turned out that some foreign businessmen had changed to other businesses, and there were many old customers who did not come to place orders when they called and said that last year's sunglasses had not been sold out! Export orders were not placed, and Ms. Chen and other surrounding operators could only focus on domestic sales. However, according to the reporter's understanding, in the past, when making foreign trade orders, a pair of glasses earned 2 cents, and 100,000 pairs of glasses had a profit of 20,000 yuan.

Now the small orders for domestic sales, not to mention their own hard work, once you ask someone to help, you will lose money. Many business owners have a similar situation, and Mr. Yu, the business owner, is the whole family.