OMEGA PARTNERS WITH MARCOLIN GROUP TO LAUNCH OMEGA SUNGLASSES OMEGA Omega, the famous Swiss watch brand, has entered int
OMEGA PARTNERS WITH MARCOLIN GROUP TO LAUNCH OMEGA SUNGLASSES OMEGA Omega, the famous Swiss watch brand, has entered into an exclusive partnership with the global eyewear leader Marcolin Group to launch OMEGA sunglasses. OMEGA's first summer eyewear collection will be available exclusively in OMEGA stores worldwide from August 2016. Inspired by OMEGA's extraordinary heritage and watch design, eyewear details incorporate a host of aesthetic concepts and craftsmanship that make each pair of OMEGA sunglasses unique.
OMEGA HAS WORKED CLOSELY WITH THE MARCOLIN GROUP TO DESIGN THIS NEW EYEWEAR COLLECTION. Our shared commitment to quality, luxury, and precision ensures that all products are manufactured to industry-leading standards. Both groups are also known for their innovative spirit and pioneering thinking. Based on this partnership, both parties are committed to bringing consumers unique and original products.
Raynald Aeschlimann, President & CEO OMEGA on the launch of the eyewear collection,
Raynald Aeschlimann, President and CEO of OMEGA, said: "This is an exciting step for OMEGA as it takes the brand into unprecedented innovation. OMEGA's rich history allows us to leverage our heritage and originality to ensure that each pair of sunglasses truly embodies the essence of the OMEGA brand.
THE COOPERATION WITH THE MARCOLIN GROUP IS EQUALLY SIGNIFICANT. The Marcolin Group's renowned expertise and background in working with many high-end brands allows us to create extraordinary products and provide consumers with a new opportunity to express their personal style and inspire more passion for the brand.
Maurizio Marcolin, Head of Styling & Licensing at Marcolin Group, said: "We are delighted to have entered into this partnership with OMEGA and are proud to be a partner of OMEGA's first eyewear collection. THIS CONFIRMS THE UNIQUENESS OF THE MARCOLIN GROUP. We can interpret the essence of each different brand and integrate it into the design style of each pair of eyewear.
Maurizio Marcolin, Style and Licensing Officer MARCOLIN GROUPaboutOmegaFounded in 1848, Omega is part of the Swatch Group, the world's leading watch group. In more than 168 years of history, OMEGA has become synonymous with excellence, innovation and precision. The pioneering spirit has always been at the heart of the OMEGA brand, reflected in every relentless exploration of the deep sea and space.
Today, OMEGA continues to push the boundaries of watchmaking technology and the history of watchmaking with its pioneering spirit of innovation in sports timekeeping, anti-magnetic technology and exterior design. ABOUT MARCOLIN GROUPMARCOLIN IS ONE OF THE LEADING GROUPS IN THE GLOBAL EYEWEAR MARKET, COMMITTED TO EXCELLENCE AND CONTINUOUS INNOVATION, COMBINING CONTEMPORARY DESIGN WITH THE BEST OF ITALIAN CRAFTSMANSHIP WITH A UNIQUE TECHNOLOGY THAT PERFECTLY EMBODIES THE BRAND'S DNA.
The current portfolio of brands includes: Tom Ford, Balenciaga, Moncler, Ermenegildo Zegna, Agnona, Montblanc, Roberto Cavalli, Tod's, Emilio Pucci, Swarovski, Dsquared2, Diesel, Just Cavalli, Covergirl, Kenneth Cole New York, Kenneth Cole Reaction, Timberland, Guess, Gant, Harley-Davidson, Marciano, Catherine Deneuve, Skechers, Bongo, Candie's, Rampage, Viva, Savvy, Marcolin, National, and the Web. As of 2015, the Group has successfully sold 14.3 million pairs of eyewear.