MO custom light-sensitive glasses launched from people-oriented to me-oriented, from playing cars to playing glasses, Ma

MO custom light-sensitive glasses launched from people-oriented to me-oriented, from playing cars to playing glasses, Many people are puzzled by the fact that Yang Song, the former Chinese leader in Dongfeng Nissan market sales, abandoned the car in one fell swoop. At the MO brand launch conference on June 25, the first Industry 4.0 product, MO custom light glasses, was officially launched.

Yang Song said, "In fact, I have not left the automobile circle, I have been paying attention to the safety of car driving, but the pain points of night driving are solved from glasses." Last year, Yang Song cooperated with the well-known Vision Dynamics (the top optical technology company in the United States) and IDOC (an independent research and development company of Sinoculture Power Technology) to establish IDOC China and named the brand MO.

Yang Song said at the press conference that they are all unique, me-centric, mine-centered. MO stands for Mine VS Ours. Why start with glasses, Yang Song introduced the motivation for changing careers at the press conference, "Now is the Internet era, the Internet has a hundred benefits, but there is a harm, that is, it hurts the eyes." As if he was happy to discover a new continent, Yang Song said, "Since Jobs chose the field of mobile phones, then we can choose the glasses industry." Because glasses are something that consumers must customize," and he firmly believes that glasses are the real outlet of the Internet age.

According to the statistics of the traffic management department, it is necessary to solve the problem of "eye trouble" in the process of driving, and to help the eyes filter all kinds of harmful light with light purification bionic technology, which is like installing an "airbag" for the eyes to become the most important active safety equipment on the road. For the understanding of the MO brand, Yang Song explained in simple terms, he said, "MO is not only a brand of eyewear products".

Based on the CPS IoT information system, MO refines the three core contents of Industry 4.0 of "smart terminal", "smart production" and "smart factory" into the whole industry chain, and for the first time, connects online and offline, front-end and back-end to realize Industry 4.0 in all dimensions, making customization the norm. Customized light-sensitive glasses are the first "work" of the MO brand to practice Industry 4.0.

Unlike mass production, MO's products are personalized based on personal data. When consumers enter the store for glasses, they will first be measured by holographic 3D, collect 159 eyeball data and 87 facial data of individuals, and then match the most suitable frame parameters through 16-level intelligent calculation to ensure that the most suitable glasses are provided.

In addition, the MO "Driving Glare" features a black anti-glare bionic lens and a 180掳 automatic anti-collision mirror frame. The last thing drivers want to face is traffic accidents, and now car manufacturers have achieved the ultimate in active and passive safety of vehicles. But little attention seems to have been paid to eye protection and shielding from harmful light. From the perspective of insight into consumer psychology, it is understandable that Yang Song changed from a car to playing glasses.

After all, who would refuse to put a barrier on their own safety? Especially one of the most fragile organs of the human body - the eye.

: Stylish sunglasses with pure titanium frames.