Beauty Ocean Ball staged a _light catwalk_ Parimon easily interprets fashion Although fashion has a thousand faces, but
Beauty Ocean Ball staged a "light catwalk" Parimon easily interprets fashion Although fashion has a thousand faces, but the fashion conferences in the past seem cold and serious, always giving people a sense of distance. On February 15th, PARIM 2017 new product launch conference in Shanghai subverted the stereotype of the fashion show in the form of fashion crossover art, and perfectly interpreted the new brand proposition of "light definition" in a light atmosphere full of simple beauty.
There are two most attractive places in the "light catwalk" scene in Ocean Ball: First, the spokesperson Tong Liya came to the scene and personally interpreted a variety of fashion glasses to share her light fashion attitude with the guests. The second is a pool of white ocean balls in the center of the stage, as well as a number of models in it, bringing a beautiful "light flow" to the scene.
Wearing Paramount glasses, they changed from the cold posture of the previous runway, as if they were playing or lazing on a leisurely summer day. All this is commensurate with the simplicity of the stage, which is extremely visually stunning. Pure white ocean balls, long-legged beauties, and those or simple, or vintage, or cool glasses collide with a bizarre visual impact.
They are like elves on the bubble, as smart and sultry as this upcoming spring day. Light aesthetics return to the true nature of life, and every fashion statement should be a carnival of beauty, the enjoyment of beauty. Under the aesthetic proposition of PARIM 2017 "Define Lightly", perhaps letting go of constraints and being at ease is the right way to accept beautiful things.
Even before this press conference, Paramount has integrated "lightness" into every product. With the brand positioning of "light fashion", we joined hands with spokesperson Tong Liya to launch a new brand proposition of "light definition" in 2017. Whether it is the Air7 optical lens series, the suction optical lens series and the sunglasses series, all focus on extreme lightness and practicality to bring users the best wearing experience.
Ordinary people conform to the herd, and they take it lightly. This is not only a new way for PARIM to launch new products, but also a guideline that the brand has followed for 25 years. When fashion is being put on more and more shackles, perhaps you should also "define, restart yourself."