As a leader in the global high-end eyewear industry, the world's best-selling eyewear brand Ray-Ban came to Shanghai, a
As a leader in the global high-end eyewear industry, the world's best-selling eyewear brand Ray-Ban came to Shanghai, a fashion and trend gathering place, to have an intimate contact with consumers in Metro City, Shanghai. Ever since 1937, when Ray-Ban designed the classic "Aviator" model for U.S. Air Force pilots, Ray-Ban has been known for its quality.
In 2016, Ray-Ban launched a new range of gradient reflective coatings, with glossy black metal frames and a pair of gradient colored mirror-reflective lenses to make the enduring aviator sunglasses a sight to behold. And Shanghai's fashion trendsetters will also be the first to experience Ray-Ban's new trend uprising.
On the same day, Li Xiangxiang, the champion of the voice of the Chinese dream, came to help.
Li Xiangxiang said: Ray-Ban glasses has always been his favorite glasses brand, not only the previous pilot series, the new series of gradient reflective coating is more fashionable and trendy, and Ray-Ban has always conveyed fashion, insisting on being his own brand image, which he very much agrees with and yearns for, I hope that Ray-Ban has always been able to have new products to meet with everyone, always maintain the classic, advocating the brand concept of self-expression.
Over the years, Ray-Ban has always adhered to the brand concept of classics, advocating self and free expression, and the new theme of 2016 "Even if I am afraid of something is not perfect, I don't wear a mask" shouted out the voice of the trend pioneers, and continued to move forward on the road of being yourself. There are a total of 4 different series of themed areas at the event site, including the classic timeless Pilot series, the trend-setting Party Masters series, the Hiker series popular with celebrities and the retro legendary Party-Ban series, and there are also wonderful band performances to detonate the audience, and fashionable people display various series of cool Ray-Ban glasses, in addition to the stage, interactive games provide a wealth of prizes waiting for you to win! At that time, consumers can get exquisite gifts when they buy any Ray-Ban glasses on the spot. It is reported that the roadshow will be carried out in Shanghai, Beijing, Guangzhou, Chengdu, Kunming, Shenzhen, Wuhan, Changsha and other cities across the country, in 2016, please still be firm to be yourself, and Ray-Ban together Get it loud, what are you afraid of? If you're brave enough, come! Image source network.