A small archive of the history of the Rodenstead eyewear brand Rodenstein is a pioneer in the manufacture of lenses and

A small archive of the history of the Rodenstead eyewear brand Rodenstein is a pioneer in the manufacture of lenses and frames in Germany, and the company has been around for more than 100 years since its founding in 1877. Such an internationally renowned eyewear company certainly has its own development history, today follow the editor to learn about the history of the Rodenside eyewear brand.

1999-2010: Personalization of productsWith a range of innovative products (multifocal progressive lenses, plastic lenses, mirror treatments and self-tinting lenses), Rodenside's market share has steadily increased since the mid-90s. However, under the pressure of fixed prices, production has to be moved to more cost-effective countries such as Thailand and the Czech Republic. Production in Germany is concentrated in Reagan and Frankfurt am Main.

In the process of brand revival, the eyewear range has been completely improved and repositioned in strict accordance with the design criteria. Today, Rodenste frames and sunglasses are the leading in the German market, with a worldwide reputation for innovative design, thin and light lenses and high performance. At the end of the 90's, Rodenstar began to separate from the business of optical instruments, mechanical equipment and precision optical instruments, and focused on the research and innovation of the core industry of eyewear.

In 2000, Rodenstead took into account both the shape of the face and the frame chosen, and launched a new generation of multifocal progressive lenses, the Impression ILT, marking the first time that the customization of the lenses could be adapted to individual data. As a result, visual quality and comfort have improved like never before. At the 2007 OPTI trade fair in Munich, Rodenstead presented two of its most innovative designs: Impression FreeSign庐---- world's top visually optimized product line; Another collection is Informance庐--- Rodenste Future Eyewear Design Study.

1974-1989: Innovation and new structures In the 70s, Rodenstock transformed from a frame manufacturer to a lens production and research company. The first multifocal progressive lenses, the Progressive R series, were developed independently, and with their unsurpassed innovation, they were an instant success in 1981.

In the 80s, the frame market changed dramatically. Fashion design brands have sprung up, and low-priced frames from Asia have also flooded the market. At that time, Health Minister Norport Bl眉m implemented health care reforms, which led to a near-catastrophic impact.

At this time, the turnover of optical lenses fell sharply by more than 20% in the first half of the year.

1877-1914: Foundation of the companyRodensted, the company was founded in W眉rzburg, Germany. In 1877, a traveling merchant named Josef Rodenstead moved to W眉rzburg, Germany, and began to manufacture and sell barometers, precision balances and measuring instruments, and in 1878 the company further began to develop and produce lenses and frames.

Joseph Rodenstead has always believed that visual impairment is not a disease and can be corrected with the right glasses. So, in 1880, he launched the world's first "coated lenses", which immediately sold well.

After that, he further registered more national patents, including lenses specifically produced for refracting telescopes. Although Rodenste eyewear is expensive, it is able to perfectly match the wearer's individual needs compared to traditional glasses. As early as 1882, Rodenstead products were exported to Austria, Switzerland, the Netherlands, Denmark, Italy and Russia.

In 1883 the company moved to Munich. Joseph Rodenstead purchased a new site near a tributary of the Isa River, the company's current base at the beginning of 1886, which was still part of the out-of-town area. At that time, the existing residential buildings were converted into handicraft laboratories for the manufacture of spectacle lenses, binoculars, camera lenses and optometric equipment.

Camera lenses and lenses are two important pillars of the company's operations. Rodenster leveraged the profits from these two businesses to further expand the company's scale. In 1898, a farm on the outskirts of Fabalia Reagan was transformed and expanded into a production base for lenses and optical lenses. Subsequently, more manufacturing plants were established near the Reagan District; However, during the Great Depression, these factories were forced to close.

Only the Reagan plant maintains Rodenstead's leading position in the production and development of lenses, which today is a well-known center for lens craftsmanship and design. Frame.