A nod to the 70s, MYKITA presents a new collection of sunglasses

A nod to the 70s, MYKITA presents a new collection of sunglasses

 

MYKITA, a German handmade eyewear brand that has always been committed to expressing design with materials and craftsmanship, carries out humor and coolness and excellent quality to the end.

 

This summer, MYKITA continues its collaboration with avant-garde designer Bernhard Willhelm.

 

INTRODUCING VERUSCHKA SUNGLASSES THAT PAY HOMAGE TO THE PSYCHEDELIC MODERNITY OF THE '70S

 

Fusing modernity and avant-garde into self-expression that can't be ignored.

 

The glasses are named after the legendary German supermodel and artist Veruschka from the '70s.

 

Veruschka, who was born in an aristocratic family, has lived a life through the war and revival of the times, the prosperity and loneliness of the family.

 

Traveled through Europe and the American continent and was once the world's number one supermodel.

 

He also worked in fashion magazines for a long time, and eventually became an artist with a critical attitude towards fashion.

 

MYKITA's eponymous glasses are taken from the fashion aesthetic trends that dominated the entire 70s of the last century.

 

But he always has an attitude of detachment from fashion, which is very much in line with MYKITA's chic but independent brand DNA.

 

THE BASIC ROUND DESIGN OF VERUSCHKA SUNGLASSES AND THE BOLD LENS COLOR SCHEME GIVE THESE GLASSES A SLIGHTLY EXAGGERATED 70S PSYCHEDELIC STYLE.

 

Avant-garde high-profile.

 

The details are even more touching, with a one-piece, symmetrical 12-sided shape creating a rounded silhouette,

 

The high standard of geometric beauty challenged by materials and craftsmanship is worthy of Veruschka's name.

 

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